Portal Glamrap.pl joining the Time For Friends ecosystem
Platform creative agency Time For Friends, that is Rytmy.pl, Muno.pl, Biletomat.pl, FTB.pl and the Tango app have more than 1,000,000 unique users, generating 2,000,000 hits per month. To provide the best marketing solutions for event organizers, artists, commercial brands, PR agencies and media houses, the agency joins forces with the largest hip-hop writing service on the market, i.e. Glamrap.pl.
I have been following the activities of time for friends agency for a long time and I have always liked the music and marketing projects created by this team. They are tailor-made for a specific audience and often the campaigns were able to surprise even me. This concept coincides with my vision of the future of the portal, which has been number one in the Polish rap market for over a decade. I think our experience and the history and statistics that are behind Glamrap.pl, they will allow us to develop much faster, become even more professional and reach a wider audience – says Lukasz Kazek, owner of the portal Glamrap.pl
We do not hide our ambitions to create the largest music and entertainment ecosystem with time for friends, consisting not only of our own portals but also of industry partners. Joining a company as big as Glamrap.pl, develops us primarily in scope, but also strengthens us in a very important segment of the most popular music genre in Poland – says Alex Kubaczewski, creative director of Time For Friends
Our goal is to skillfully connect the brand with the audience, through the prism of the added value that it can bring to the music and entertainment segment. Our cooperation with global partners shows that this is a good direction, because in addition to standard forms of promotion, we offer creative solutions that draw our customers into interaction. We also give a clear signal to the event industry that in addition to technological solutions in Biletomat.pl, we offer effective reach and the best promotion of events in our country – adds Kubaczewski
Joining the service Glamrap.pl this is not only a natural form of filling a certain theme, but also strengthening the range in this particular musical genre, which has recorded its best results in history in the last year.
Start of cooperation with the portal Glamrap.pl this will not only significantly increase the group’s reach, but will also make it even more competitive for advertisers and partners. Given the direction we took in October 2021 in the rap section of the portal Rytmy.pl, this service will be a natural complement to the content for us. I am sure that this wide-ranging cooperation will bring benefits to both sides, and the editors will naturally complement each other and pursue other goals-says Krzysztof Nowak, head of the hip hop editorial board of the portal Rytmy.pl.
With the inclusion of the service Glamrap.pl, the media group of the agency time for friends is becoming the largest outreach ecosystem in the market, which specializes in activities for the music and entertainment industry. Together, thematic sites generate monthly about 5,000,000 views, portals visits about 2,000,000 unique users, and the social media of the whole ecosystem generates a reach reaching 7 000 000 people. It is also a collection of media products, which thematically reaches the most to the younger group of users, which is of particular importance when working for the ticket office Biletomat.pl, which is also located in the portfolio of the agency. The new offer of the agency time for friends can already be used by customers and users of the above-mentioned internet services.