The MilkyVR Game Virtual Reality

Product overview: MilkyVR is an engaging milk VR app, which takes children to the magical Milkland. It rewards users with toy collectibles when they scan their purchased milk product’s packaging. After scanning, users are taken to the magical Milkland where new characters are unlocked by scanning different farm toys that are interactive. All items from the first collection must be obtained to unlock the second collection.

Issues: The customer wanted an app that could interest children and encourage them to buy his milk. We had to create an engaging children's app and we designed funny creations and exciting virtual giveaways for kids from scratch. We needed to create the game's plot, beautifully presenting every one of its episodes. We had to create a whole new universe with its fairyland, characters, and collections.

Technologies used: virtual reality

Result: MilkyVR is a engaging, fun, and easy-to-use application that is universally admired by children. The app achieved over 55,000 downloads and a 23% increase in product sales after its launch.