iBeerCan Virtual Reality

Product overview: iBeerCan is a virtual reality app that helps users learn more about the beer they are drinking. You simply scan the bar code on the beer can. Once scanned, users are taken on a 3D tour of the factory where that particular product was produced. While they are exploring the area they also see a step-by-step guide of how the beer is made, and finally, they get a free drink recipe.

Issues: The customer wanted the app to provide information on about 50 different beers. We needed to gather, structure, and analyze the data on those beers and their factories and the way beer is made in each. And then we needed to tell a story about each particular beer in an engaging way.

Technologies used: 3d virtual tours

Result: iBeerCan is a smooth, elegant app, which is used to promote different kinds of beer. Using this model, a similar app could be built to promote other beverages.